For companies today, technology presents great opportunities to deliver excellent customer service. However, they must embrace technology in order to enhance how the business functions and consistently provides a quality customer experience. Technology plays a central role in customer service today, and this role is only going to continue to increase. One example is the expanding role of social media as a powerful customer service tool and resource.
Using your selected company AMAZON write a 2-page paper supported by research that includes the following:
- Describe how the company uses technology to meet customer needs.
- Review the company’s page on a social media site and explain how it is used to provide customer service.
- Review the company’s web site. Describe how it provides customer service and meets customers’ needs. Explain how it provides reasons for customers to use it.
- What are the strengths and weaknesses of this site in providing the company’s customer service?
- need intro and conclusion
- apa format
- in-text cations and reference page