case, executive, responses, conclusion

Executive Summary

Brief (100-200 words) summary of the entire paper. The reader should be able to read

this and have an intelligent conversation about what is in the entire paper.

Case Summary

Summary of the important aspects of the case, without any analysis, so we understand

where your responses came from. The reader should understand what happened in the

case studied without reading the paper.


This should be the longest section. Copy each question from the case study you’ve

chosen and read, and write your response. Each response should be 250-300 words. (250)

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